Smackall Games - Mobile Game Developer

Mobile Game Development News

Users Get A Free Ride When It Comes To Content?

It?s an open secret that operators are likely losing a sizeable sum because they lack the systems to charge users for all the content they consume. It?s the dark downside of off-portal. But it?s interesting when companies try to pin a number on revenue leakage. This article quotes a vendor that estimates ?as much as one to two per cent of traffic fails to get billed.? It adds up ? but there isn?t a dollar number for total losses. However, there are a few ideas on how this can happen. It seems users ? particularly those in France ? are clever when it comes to getting content for free. When they download content ? such as a ring tone ? they switch the phone off. After about 12 hours the network stops trying to send the premium rate message which is a kind of proof of payment for ringtone.

?Consequently then the handset is powered up again ? hey presto ? there?s no premium SMS so the user has effectively downloaded the ring tone for free.? Makes you wonder the impact when more users get wise!

Other Common News:
1) Now date, chat and blog through your mobile Celcos come up with new dating applications Bhaskar Hazarika
2) MOBILE APPLICATION SPECIALIST ROK ENTERTAINMENT GROUP LIMITED BUYS INNOVATIVE DATA COMPRESSION COMPANY
3) Mobile Entertainment Veteran Doug Dyer Joins Oasys Mobile as CEO
4) Hutch Essar ?close to transaction?
5) Sun Microsystems Selects Synchronica to Add Mobile Synchronization to Product Suites



Copyright © 2012 Smackall Games Pvt Ltd. All rights reserved.