Smackall Games - Mobile Game Developer

Mobile Game Development News

Random House Promotes Book With SMS Chapter

Book publisher Random House is promoting a new book?Life?s a Pitch?by sending the first chapter via SMS, reports NMA. The chapter is available for free, although I have to wonder how short the chapter is for it to be feasible to be sent by SMS. People who get the chapter also receive details on how to get a 40 percent discount on the book from shops. It sounds like a one-off thing, although if it?s successful I?m sure it will be repeated.

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