India?s mobile value added services company Mauj Telecom will be the exclusive global mobile partner of the Miss World Organisation for the Miss World 2006 contest. Mauj will provide its content to about 50 global operators and portals, and it will be made available for more than 200 handsets.

Mauj will prepare exclusive Miss World-related content, such as highlights, images, videos, profiles, audio and video ring tones, wallpapers, calendars, a global SMS vote and a virtual reality application.

The Miss World 2006 final will be held in Warsaw, Poland on 30 September.