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Mobile Game Development News

Gameloft Distributes its Games Directly Through Airtel, India's Largest Telecom Operator

PARIS, March 21 /-- Gameloft(R), a world leader in the development and publishing of video games for mobile phones, has signed a direct distribution agreement with Airtel Group, India's largest mobile telephone operator. The operator's thirty million subscribers can now access, from their mobile phone, Gameloft's six most popular games: Prince of Persia, LOST, Desperate Housewives, Might and Magic, Block Breaker Deluxe and Tom Clancy's Splinter Cell Chaos Theory ; the catalogue is due to extend quickly in the coming months.

Ravi Kumar, Business Development Manager for Gameloft India, announced "We are very happy to enter into this agreement, which represents a major step forward for us. Airtel is a dynamic partner who is striving to offer its clients the simplest and most economic service possible, and Gameloft contributes a game quality that will thrill consumers."

The video games can be downloaded from the Airtel's portal.

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones. Founded in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew, or Symbian technology. The total number of mobile handsets with this technology is expected to exceed two billion units in 2008 (Source: ARC GROUP).

Thanks to partnership agreements with leading licensors and personalities such as Ubisoft Entertainment, Universal Pictures, Endemol, Viacom, Sony Pictures, FifPro, Paris Hilton Ent., Lamborghini, Derek Jeter, Reggie Bush, Steven Gerrard, Vijay Singh or Llewton Hewitt, Gameloft has formed strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates such brands as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

As a result of agreements with telecom carriers, handset manufacturers, specialized distributors and its online store, Gameloft now boasts a distribution network covering 75 countries.

Gameloft has worldwide offices in New York, San Francisco, Kansas City, Seattle, Montreal, Mexico, Buenos Aires, Paris, London, D????sseldorf, Copenhagen, Milan, Madrid, New Delhi, Seoul, Hong Kong, Beijing, Tokyo and Sydney. Gameloft is listed on the Euronext Paris Stock Exchange (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

For more information visit www.gameloft.com.

About Bharti Airtel Limited:

Bharti Airtel Limited is one of India's leading private sector providers of telecommunications services with an aggregate of 37.26 million customers as of end of February'07, consisting of 35.44 million mobile customers. Bharti Airtel has been rated among 10 best performing companies in the world in the BusinessWeek IT 100 list.

Bharti Airtel is structured into three strategic business units - Mobile services, Broadband & Telephone (B&T) services and Enterprise services. The mobile business provides mobile & fixed wireless services using GSM technology across 23 telecom circles. The B&T business provides broadband & telephone services in 94 cities. The Enterprise services provide end-to-end telecom solutions to corporate customers and national & international long distance services to carriers. All these services are provided under the Airtel brand. Airtel's high-speed optic fibre network currently spans over 39,000 kms covering all the major cities in the country. The company has two international landing stations in Chennai that connects two submarine cable systems - i2i to Singapore and SEA-ME-WE-4 to Europe. For more information, visit www.bhartiairtel.in

Press contact: Gameloft Anne-Laure Descleves Corporate Communications Manager email: anne-laure.descleves@gameloft.com Tel.: +33(0)1-58-16-20-82 (c) 2001 Gameloft - All rights reserved - Gameloft and Gameloft logo are registered trademarks of Gameloft S.A. - All rights reserved.

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