BUENOS AIRES, ARGENTINA - Steinbranding's Laboratoon division (www.laboratoon.com) produces original animated content for television, mobile, podcast and online games, and recently created the new series Dog & Bone, which will be launched by ACE Entertainment in Europe this month. (12/12/2006)
Dog & Bone is geared toward all ages, and uses a classic cartoon style, old school gags and character cuteness to amuse audiences. The Smoonix mobile TV channel it appears on is one of the first dedicated to animation and will debut in France through operator Bouygues Telecom.
ACE Entertainment distributes mobile content through its subsidiary ACE Mobile. Smoonix TV is one of the first animation channels developed for mobile phones and consists of short format programming ranging from :30 to 2:00. Dog & Bone will have a dedicated WAP (Wireless Application Protocol) site allowing users to customize their mobile phones with content such as wallpapers, GIFs, video and ringtones based on the series.